The Customer Institute is a website designed to provide answers to the most important questions for every business; namely, how is my customer asset doing? Is it getting better or worse? How can I improve it.
This site will be the repository of customer data gathered from sources worldwide.
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Tuesday, May 15, 2007
Whose concerned about the customer?
A major annual study by The Conference Board in the US in 2006 revealed that Customer Loyalty/Retention is now the fifth highest ranked CEO challenge.
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